From Broadway.com: It was announced today that MEMPHIS, a new musical about the birth of rock ‘n’ roll in the turbulent 50s which recently played a critically acclaimed and sold-out engagement at Seattle’s 5th Avenue Theatre, is aiming to open on Broadway in the fall of 2009.
Based on a concept by George W. George (producer of the Tony nominated Bedroom Farce and film: My Dinner With Andre), MEMPHIS features a book & lyrics by Joe DiPietro (I Love You, You’re Perfect, Now Change), and music & lyrics by Bon Jovi founding member David Bryan, in his Broadway debut. The new musical is directed by Tony nominee Christopher Ashley (Xanadu) and choreographed by Sergio Trujillo (Jersey Boys).
“Our audience went crazy for Memphis. Not since Hairspray had we seen this kind of response to a brand new musical. Memphis‘s combination of dynamic music, exciting staging, and moving story really got Seattle buzzing about the show — and they haven’t stopped yet,” said David Armstrong, Producing Artistic Director of Seattle’s 5th Avenue Theatre.
More here.