That was the headline for the Summer 2001 issue of Proofsheet, the
journal of the Southeastern Advertising Publisher s Association, and, boy, are
we relieved to hear it. It seems that Elaine A. Mueller, publisher of The
Town Tooter, took advantage of Free Paper Week (March 18-24), which we
didn t even know existed, to do a little research. Until she published her
findings the Fly-team assumed that our readership — well, of this
column, anyway — was composed entirely of raccoons, livestock, and a handful
of rather precocious dogs. Thanks, Elaine, and thanks to The Town
Tooter.
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