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Berl Olswanger: The Old, Unweird Memphis Lives Once More

More than 10 years ago, I was tasked with scoring a documentary about the political machine of Boss E.H. Crump, and, as the director and I grasped for ideas, a pivotal moment came when he handed me a bootleg CD and said, “Listen to this. This is the Crump era in a nutshell.” It was the music of one man: Berl Olswanger.
Courtesy Parma Recordings

Berl Olswanger, January 26, 1944, World War II

Olswanger was a cornerstone in the Memphis music scene in mid-20th century Memphis, both for his playing and his local music stores. Indeed, many a player today can recall taking lessons or purchasing their first instrument from the latter. They may not have even suspected how much Olswanger, aka “Mr. Music of Memphis,” was performing and composing in his prime.

This year, his recorded output is finally being revived, starting with Friday’s release of Berl Olswanger at the Piano (Big Round Records). Though he was not a prolific recording artist, Olswanger’s piano arrangements were a feature of his daily radio programs on WMC during the 1950s. He recorded these tracks, featuring only him on piano with a spare rhythm section, in 1953.

As an indication of what this slice of Memphis music history sounded like, note that one of his triumphant moments came soon after World War 2, when impresario Ike Myers booked him for a sold-out “Middle Brow” concert at Ellis Auditorium. While “middlebrow” was a pejorative to most hipsters of the age, in the Memphis zeitgeist of the late ’40s it was a positive boon.

This new digital re-release of Olswanger’s debut can sit comfortably beside those Ferrante & Teicher albums you’ve picked up at the flea market. He focuses on the warhorses of the age, well established crowd-pleasers like “That Old Black Magic,” “Beer Barrel Polka,” or “Donkey Serenade,” as well as more respected numbers like “Stardust” or “I’ve Got it Bad and That Ain’t Good.”

And there’s an undeniable charm to these tracks. They evoke the innocence of Lawrence Welk without the unctuous visual elements, and, as with some of those “wonderful, wonderful” musicians, the playing is truly impressive. The percussive attack of Olswanger’s playing is formidable, as are the florid, cascading arpeggios up and down, that insistently fill any gaps in the melody at hand. The frenzied gymnastics of his playing may leave you somewhat breathless, and one might justifiably call it crazed, in a good way. In the right hands, this material could be part of a perfectly curated cinematic soundtrack.

And, in a sense, it’s all very true to Olswanger’s Memphis roots. Naturally, the sole original in the collection, “Berl’s Yancy,” is a medium-tempo blues, stomped out by his left hand with the ferocity of the atomic age.

Newspaper ad from 1963

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A New Website for Berl “Mr. Music” Olswanger

Newspaper ad from 1963

  • Newspaper ad from 1963

I’ve written before about Berl Olswanger — “Mr. Music of Memphis” — not only on this blog, but in my regular “Ask Vance” column in Memphis magazine.

He was a remarkably talented fellow: music store owner, teacher, author, composer, pianist, bandleader, and all-around entertainer. In fact, he did so much over the course of his career that it’s really hard to convey the entire range of his talents in just a few pages.

I know that countless biographers will face a similar challenge when they write about me someday.

Well, now there’s a website where you can learn more about the man and his music. Anna Olswanger, Berl’s daughter, has put together BerlOlswanger.com, and it’s one heckuva job. Not only does it contain a detailed timeline of her father’s life, but — best of all — she has compiled audio files of most of his music AND several television appearances, which are absolutely fascinating.

Go here to see what I mean, and have a great time there. I did.

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Mr. Music — Berl Olswanger

3d3d/1241751465-berlolswangerad-1963.jpg In the March issue of Memphis magazine, I tell the compelling story of Berl Olswanger, a remarkably talented gentleman — musician, composer, music store owner, teacher, talent agent, and so much more. I’m not going to repeat that entire story here, so don’t get your hopes up. You’ll just have to pick up a copy of our March issue, or read it online. And if you’re not a subscriber, then I don’t want to hear about it.

All I wanted to do here was share a couple of old advertisements I found for Berl Olswanger (taken from 1960s Key magazines, I believe), which focused on his music school and his talent agency. The music school on Union Avenue (promoted above) could teach you either the “traditional” or “easy” way — which I suppose means the traditional way was hard. And just look at all the instruments you could learn, including the “uke” — which was, of course, hepcat jive talk for that super-cool instrument that always attracted the ladies — the ukelele.