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Calling the Bluff Music

Yo Gotti Was Born a Hustler

Since jumping into the rap game more than a decade ago, Yo Gotti has glamorized his prowess for hustling. “Born Hustler,” a mini-documentary presented by Epic Records and journalist Elliott Wilson, sheds light on where Gotti’s unwavering grind derives from. 

The visual takes viewers through the streets of Memphis, the homes of Gotti’s relatives and his restaurant Prive’. The Billboard-charting artist opens up about hailing from a family of hustlers. He also reveals his reasoning for trading in the streets for rap and entrepreneurship.

During the documentary, Gotti’s mom and two aunts reflect on their introduction to hustling, how it changed their lives, and the impact it had on Gotti. And the rapper’s brother and childhood friend both share how their lives have changed due to his success. 

Check out the mini-documentary below. And grab Gotti’s latest album The Art of Hustle

Yo Gotti Was Born a Hustler