Categories
From My Seat Sports

A (Slightly Premature) Redbirds Season Wrapup

The 2016 Memphis Redbirds concluded their home schedule with Sunday’s loss to the Nashville Sounds. They have eight road games to play (four in Oklahoma City, four at Round Rock), but won’t reach the Pacific Coast League playoffs for a second year in a row. A few thoughts as we near the end of the Redbirds’ 19th season in Memphis.

• It would be hard to script a better feel-good weekend to conclude the season at AutoZone Park. On Friday — the day after a walk-off victory — the Redbirds greeted the 10 millionth fan to enter the gates at Third (now B.B. King) and Union. (The prizes presented this lucky family would fill a small warehouse.) Better yet, former president Jimmy Carter and his wife, Rosalynn, visited the ballpark as part of a promotion for Habitat for Humanity. Then Saturday, the stadium drew its largest crowd of the season with announced attendance of 11,041.

• The Redbirds have suited up 56 players this season, matching a record set in 2002. But it isn’t so much the men who have played at AutoZone Park this summer who have written the season’s story. It’s more a tale of those who did not. Last March, the Redbirds’ middle-infield appeared to be Aledmys Diaz (shortstop) and Greg Garcia (second base). But when St. Louis Cardinal shortstop Jhonny Peralta broke his left thumb late in spring training, Diaz found himself with a promotion and proceeded to hit .312 for the Cards until he had his own digit damaged by an inside pitch in late July. When incumbent second-baseman Kolten Wong struggled in St. Louis, Garcia was called to help spur the offense and has since become an integral — and versatile — member of the Cardinal bench. Outfielder Jeremy Hazelbaker would have been a middle-of-the-order presence in the Memphis lineup, but Tommy Pham went down with an injury on Opening Day. Since making his big-league debut, Hazelbaker has drilled 11 home runs for St. Louis, including four as a pinch-hitter.

Then there’s the pitching. The Cardinals’ top prospect, Alex Reyes, sat out the season’s first seven weeks, having been suspended for testing positive for marijuana. He made only 14 starts for the Redbirds before being called up to help the Cardinal bullpen. The system’s second-ranked starting pitcher, Luke Weaver, made a solitary start for Memphis (August 8th) before being promoted to St. Louis after Michael Wacha went to the disabled list with a shoulder injury. It’s a form of fantasy baseball, but imagine this Redbirds team with Reyes and Weaver making 40 percent of the starts. It’s highly unlikely they’d be 11 games under .500 and in the cellar of their division had such a scenario met with reality.

• The Redbirds are again near the bottom of the PCL in attendance, having sold 324,581 tickets for the season, an average of 4,704 per game (ahead of only Colorado Springs). The numbers don’t jibe with a stadium annually ranked among the finest in minor-league baseball, and in a city that has shown a passion for sports, from the high school level to the NBA. What are the factors that weigh on the AZP turnstile count?

This season’s schedule was odd. From April 15th to July 3rd, Memphis had but one home stand longer than four games. That’s a lot of starting and stopping when it comes to stadium operations, sales efforts, and building any momentum when it comes to engaging fans with the product on the field. As mentioned above, the team’s top stars this season were two pitchers who started a total of 15 games, only seven of them at home. And concession prices remain steep, as much as $8 for a beer or hamburger. Fireworks on Saturday night continue to attract larger crowds. Theme nights — from Star Wars to Christmas in July — add some color to the concourse. And the right promotion will draw crowds: More than 9,000 attended a pair of games where Yadier Molina jerseys and Adam Wainwright bobbleheads were distributed. But Tuesday night in May? Wednesday night in August? These are the white whales of minor-league baseball.

The Redbirds hit the 9,000 mark seven times this season after never hosting such a crowd in 2015, and total attendance was up more than 15 percent this season. So growth is evident. Can it be sustained?

• Next year will bring the 20th season of Redbirds baseball in Memphis. The anniversary would be a nice occasion for the club to start celebrating its history, and in a manner that would remind local baseball fans — for posterity’s sake — how glorious the team’s history has been at times. The Pujols Seat stands regally on the rightfield bluff, where Albert’s championship-winning home run landed way back in September 2000. Beyond that, there is nothing visual that would tell a casual fan that baseball was played at AutoZone Park the day before he or she walked through the gates.

Up in St. Louis, the parent Cardinals fly 11 flags representing each of the franchise’s World Series championships. The 11 years are painted as pennants above the home team’s dugout. Here in Memphis, you can find acknowledgment of the Redbirds’ two PCL championships (2000 and 2009) on a wall next to the batting cage, below the main concourse, and only with a credential for access.

The franchise’s lone retired number — Stubby Clapp’s 10 — was unceremoniously erased from the bullpen wall when the Cardinals retired the same number to honor Hall of Fame manager Tony LaRussa. Five former Redbirds have been honored as MVP of a League Championship Series: Adam Kennedy, Pujols, Placido Polanco, David Freese, and Michael Wacha. There’s no indication any of these stars once played in a Redbirds uniform. Adam Wainwright and Yadier Molina have started more games as the Cardinal battery than any two men in the storied franchise’s history. They also played together in Memphis in 2004, as thousands who lined up for those promotional items well know. It’s time casual baseball fans are reminded about two decades of Redbirds history. Who knows? They might become more than casual fans.

Categories
From My Seat Sports

Redbirds Report Increased Attendance at AZP

MLB.com

Alex Reyes

It is the ever-present riddle of minor-league baseball: Does winning matter? I’ve sat in AutoZone Park for a Pacific Coast League playoff game — featuring a Redbirds team that obviously did its share of winning — with fewer than 3,000 fans in the stadium. On the other hand, I’ve been in the same ballpark on a Saturday night — fireworks! — in June, the team well out of contention, and more than 10,000 fans in attendance.

So, no, the business of Memphis Redbirds baseball does not require the team to win for profitability. (The only guarantee of profitability in the minor leagues would be seventy Saturday games, all of them followed by fireworks.) With almost two months of the 2016 season now in the books, Redbirds attendance is up, by one measure 23 percent. The team sold an average of 3,631 tickets through the first 20 games of 2015 and through 20 openings this season, it was 4,487. (This year’s figure ranked 12th in the 16-team Pacific Coast League. A year ago, Memphis was last with an average of 4,037.)

Better yet, on April 23rd (a Saturday, with fireworks of course) the Redbirds enjoyed their first sellout (10,171) since the dramatic stadium renovations prior to the 2015 season. Three Saturdays later, ticket sales hit 9,038, a figure the team never reached a year ago. Then 9,756 last Saturday. (In 2015, the Redbirds didn’t sell as many as 8,000 tickets to a game until July 3rd and never topped 9,000.) The increased attendance figures are also passing the eye test. Concession lines were uncomfortably long at times during each of those big Saturday nights. It’s one thing to sell tickets. The Redbirds have to get those ticket-buyers into the stadium and in line for hot dogs.

What about the baseball these larger crowds are seeing? Through Sunday, the Redbirds were 17-23, five games behind first-place Round Rock in their division of the PCL. Memphis is dead last in the PCL in runs scored (158 through Sunday), but pitching has kept the Redbirds in games (3.99 ERA, third in the PCL). If the AutoZone Park box office continues to hum this summer, on-field improvement would be merely a bonus.

• Redbird fans — at least those who track prospects — have been spoiled by recent Memphis rosters. Stephen Piscotty spent three months last year in the Redbirds outfield. In 2014, Randal Grichuk hit 25 homers for Memphis before earning a late-season promotion to St. Louis. Kolten Wong starred at second base for the 2013 Redbirds while Michael Wacha and Carlos Martinez combined to win 10 games for Memphis. Matt Adams led the 2012 Redbirds with 18 home runs and Matt Carpenter hit .300 for the 2011 team. You can find all seven of these players currently filling prominent roles for the Cardinals.

But good luck identifying the next player to make the leap from AutoZone Park to Busch Stadium. Infielder Greg Garcia has already made an impact with the Cardinals — he had six hits in 10 at-bats off the bench in April — but lost his spot in St. Louis with the emergence of Aledmys Diaz, an early candidate for National League Rookie of the Year. When shortstop Jhonny Peralta returns from hand surgery, Garcia’s return to the big leagues will get that much steeper. Outfielder Tommy Pham is (again) rehabbing after an early season oblique strain, but Jeremy Hazelbaker has played the role of fourth outfielder quite well (seven home runs) for the Cardinals.

As for players like Dean Anna, Charlie Tilson, Anthony Garcia, or Mike Ohlman, there would have to be significant turnover in St. Louis for them to be considered big-league options. Among pitchers, only closer Sam Tuivailala and his radar-breaking fastball appear ready for prime time. Dean Kiekhefer made his major-league debut earlier this month when Seth Maness was placed on the disabled list. He’ll find innings hard to come by in a Cardinal bullpen packed with Trevor Rosenthal, Kevin Siegrist, and Seung-hwan Oh.

The biggest name on the Redbirds’ roster is 21-year-old hurler Alex Reyes, just back from a 50-game suspension for marijuana use. Reyes is the seventh-ranked prospect in all of baseball (according to Baseball America), and the only Cardinal farmhand in the top 100. He struck out eight Fresno Grizzlies in four innings Sunday, while not allowing a run and teasing 100 mph on the radar gun. A few more outings like that — along with continued face-plants in the St. Louis rotation — and Reyes could find a promotion slip in his locker.