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Music Video Monday: “Love is a Bill” by Cameron Bethany

Memphis, meet your new #1 lover man. His name is Cameron Bethany, and he just wants to hold you close.

Bethany is one of the original Unapologetic artists, adding a smooth neo-soul sound to the label’s eclectic lineup. Last month, he wowed the crowd at the Overton Park Shell with his Al Green grooves and a Sade cover that melted all the ice cream in the cones.

Bethany’s new single comes with an oh-so-smooth video by director Ryan Hoover. Shot in video and Super-8 by Andrew Puccio and Kyle Taubken in Downtown Memphis, “Love Is A Bill” invites you to come close and feel Cameron’s snakeskin jacket. He’ll take you out to dinner and introduce you to all of his cool friends. Then, it’s back to his place for a little one-on-one time. Have a seat in his parlor for an after-dinner brandy snifter. Would you prefer prosecco? Because your Cam Daddy’s got some of that, too — oh, it looks like you got a little bit on you. Let’s get you out of those wet clothes and into these loving arms. “Just don’t fall too hard/Without your credit card.”

If you would like to see your music video featured on Music Video Monday, email cmccoy@memphisflyer.com.