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Food & Wine Food & Drink

What We Call Vodka

For Americans, toasts are for weddings. In that part of the world that used to be snuggled up behind the Iron Curtain, the criteria are a little wider: a) booze is within reach, and b) you’ve made eye contact with another mammal. A few years ago, I found myself at dinner in Kharkiv, a city in Ukraine about 19 miles from the Russian border, consisting of Western NGO sorts, locals, and a faction from Serbia. The dinner was lousy with vodka toasts to each other’s health. At least that’s what I thought it was — turned out to be something called pertsivka. “What is pertsivka?” I asked.

“It’s horilka made with hot pepper for spice.”

“What is horilka?”

“What Americans call vodka because they don’t know the difference.”

In Eastern Europe and Scandinavia, they’ve always had their local varieties of the stuff, and these are often lightly flavored — all with local names. The term “vodka” just took hold in the U.S. as a catchall because we associated it with the Russians, who were scaring the pants off us at the time, and that’s what they called it.

I’ve never really had strong opinions about vodka for the simple reason that it is, by definition and design, (theoretically) odorless and tasteless. So I was never quite sure what, exactly, I was supposed to have an opinion about. After the horilka I developed opinions, and quickly. While two whiskeys will taste very different, with vodka — generally an unblended, unaged grain spirit — it’s more a matter of texture: harsh vs. smooth. Dark Eyes doesn’t taste much different from Belvedere, but one burns going down and the other slides home without watering the eyes.

For their part, the Russians aren’t nearly as pedantic about their national tipple as the French are about wine. They drink so much of the stuff that they’ll make it out of just about anything: potatoes, vegetables, or, as in one famous case, the dried fruits and nuts sourced from what a Moscow zookeeper should have been feeding the monkeys. It hardly mattered because under the Soviets, all the decent vodka was sold abroad as Marx slowly turned in his grave. 

In college, I knew a guy whose family owned a distillery in Wisconsin. I asked him the name so I could buy a bottle. Not only was their entire business in Eastern Europe, they didn’t even bottle the stuff; it was sold in six-packs of 12-ounce cans. Which explains why that dinner in Kharkiv turned out the way it did: It wasn’t a drinking game, you understand, but I lost anyway.

You’ll never find pertsivka stateside (I’ve tried), but there are a lot of vodkas made in different ways to try. Belvedere is made from rye in Poland, and again, it goes down smooth. A French vodka — Cîroc — is made from “five different” grapes and is absolutely worth a try. Grain-based Dark Eyes, on the other hand, is out of St. Louis and is absolutely not. Smirnoff, the best-selling vodka in the world, is actually British, but it is distilled almost anywhere it has a market. I’ve had it made with rice, but it tasted like sake.

Being relatively free of impurities picked up from barrel aging, vodka has a reputation of being easier on the hangover. And this is true enough, but it will dehydrate you as fast as any other spirit. Stir in those sugary mixers (I’m looking at you, Moscow mule) and it will give your headache a boom that brown water could only dream about.  

In Ukraine, they drink the stuff neat and out of cans. The closest American equivalent is the dry vodka martini. My issue is that it is another case of Americans misnaming things. This concoction is called a “kangaroo.” The reason we call it a vodka martini is that not even Sean Connery could order a “kangaroo, shaken, not stirred” and make it sound cool.  

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Food & Wine Food & Drink

A Fresh Start

In June, we reported that, despite rumors, Marena’s Gerani was still open for business. Approximately a month later, the restaurant was sold to Kevin Rains, former executive chef at Equestria. Roustica, which serves modern comfort food, opened two weeks ago.

“We have been in here for three months, but it took us a long time to get the kitchen updated, the place cleaned, and the private dining room added,” Rains says.

Most of Marena’s interior is still intact. “Our landlord likes the murals, and he also likes the overall feel of the restaurant. We knew that there were certain things we wouldn’t be able to change, but we changed everything that didn’t fall within those parameters,” Rains says.

Among those changes was the restaurant’s name. Although Rains knew that Marena’s has had a long and strong reputation as a neighborhood restaurant, he felt that it was time for a new name to emphasize his own style and to give the place a fresh start.

The menu at Roustica is simple and is updated weekly. “We are using as much local produce as possible, which means that our menu changes because of the availability of certain items,” Rains says.

Appetizers include a vegetable-stuffed crepe, Caesar and salmon BLT salads, crab cakes, and Ripley tomato and shrimp gazpacho. Entrées range from Alaskan halibut to Australian lamb, Maine lobster tail, beef filet, and barbecued pork tenderloin. Desserts are also kept simple: a gelato or sorbet trio of the day, a torte, and chocolate soufflé cake.

Rains received a bachelor degree in business from the University of Tennessee and a chef of winery arts degree from the Colorado Institute of Arts. His right-hand man is longtime friend Andrew Masters, who will run the kitchen while Rains tends to his manager duties.

“We are here to stay. This is a great neighborhood, and we want to contribute our part to make it attractive for people who come here from a different part of town,” Rains says.

Roustica is open for dinner Tuesday through Saturday.

Roustica, 1545 Overton Park Avenue (726-6228)

Two new domestic vodkas recently became available in Memphis.

Paul McCann of Richmond, Virginia, gave up his government job as policy analyst to make vodka. Since it was introduced in 2004, Cirrus has won medals in several international competitions, beating out brands such as Belvedere and Ketel One.

“My preferred alcoholic beverage is vodka — potato vodka, to be more specific. I remember sitting at a bar with a friend of mine a few years ago and realizing that there weren’t that many high-end vodkas produced in the U.S.,” McCann says.

With a business idea in place, he worked on product development for about a year before he finally started distilling potato vodka. “Potato vodka just gives you a smoother feel. Vodkas that are made from grain often have more bite to them,” McCann explains.

Currently, Cirrus Vodka is a two-man show that includes McCann, and, if he “gets in a pinch,” his brother. McCann plans to move his distillery into a larger space and develop a single malt whiskey. But for now, all efforts are going toward getting the best out of potatoes.

Cirrus is available at local liquor stores for about $24. It is distributed by the Victor L. Robilio Company.

Another new vodka in town, Vodka 360, is eco-friendly and distilled from grain by the Earth Friendly Distilling Company in Weston, Missouri. Everything that goes into this vodka is from within a 40-mile radius of Weston. For packaging, the company uses 85 percent recycled glass and chlorine-free paper for the labels. Southwestern Distributing Company distributes the “green” vodka locally, which sells for about $25 in most area liquor stores around town.

www.cirrusvodka.com

www.vodka360.com