More than 2,000 people attended the sixth annual Memphis Chicken & Beer Festival, which was held August 10th at Simmons Bank Liberty Stadium.
“We say ‘a beer fest with a chicken twist,’” says Caroline Hall, regional events director for iHeartRadio, which puts on the festival. “Our goal is a tailgate for adults. Having a big play area for adults.”
The play area included inflatable basketball, cornhole, and other games, as well as, for the first time, a mechanical bull.
The event included 16 food vendors. The beer, which included brew from Meddlesome Brewing Company, Memphis Made Brewing Co., and Beale Street Brewing Co., was from Ajax Distributing Company Inc.
The next big iHeartRadio event will be the annual Wine on the River, which will be held October 5th at Tom Lee Park.
