Here in Memphis, we’re accustomed to seeing groups of Elvis lookalikes around town. But imagine 300 variations of Santa Claus going up and down Beale Street. Yet that is exactly what happened on Sunday, April 28th, as attendees to the International Santa Celebration ended their convention with a jolly parade on Beale.
The event is held every two years with the primary host being IBRBS (the International Brotherhood of Real Bearded Santas). There were dozens of workshops at the Renasant Convention Center covering everything from marketing and using social media to working with special needs children to wardrobe tips to using American Sign Language to the technicalities of booking agreements, and much more.
For more on the IBRBS convention, read my Memphis Flyer cover story.
